janis@zalitis.lv
+371 2 63 43 787
About
Janis Zalitis is an art director and brand designer with over 15 years of experience in the industry. He has an optimistic approach and is focused on helping both businesses and individuals. Janis always strives to produce work that will stand the test of time. He firmly believes that great ideas combined with a clear strategy and a strong focus on customer experience can result in work that not only solves business problems but also inspires to reach for new goals. 
Janis is recognized for his design work that often features bold typography, minimalism, illustration, and bright colors, making it both memorable and effective. He has a strong understanding of branding and visual identity design and has worked on projects for a variety of clients. Janis is also known for his ability to use design to communicate complex ideas and messages in a clear and effective manner.
Expertise
Brand design: logo, brand books, visual style guides, corporate brand identity
Creative direction: in clear strategy based ideas & concepts
Art direction: advertising, key visuals, motion graphics, animations, photography & videography​​​​​​​
Graphic design: typography, letter design, packaging, labels, brand marks, infographics, and more
Illustration: hand drawing, digital drawing & vectors
Experience
Now:
•Art Director / Founder at JanisZalitis.com (2018 - now)
Before:
•Senior Creative at Colortime (2019 - 2024)
•Freelance graphic designer (2015 - 2018)
•Art Director at Guilty/Grey  (2012 - 2015)
•Graphic Designer at Teika (2011 - 2012) 
•Junior video editor/designer at Leta (2010 - 2011)
•Freelance graphic designer (2008 - 2010)
Education
•BA in Graphic Design, Latvian University, Faculty of Arts (2010 - 2014) 

Clients & Feedback
Dace Gulbe, Head of Marketing Department at Latvian Olympic Committee:
"Janis and his team are constantly looking for a better way to do things, to improve, and find new ways to communicate and reach new audiences." 
Daniela Antonio, Communications Officer at CERN: 
"It has been great working with you: we have an amazing graphic identity and some great materials fitting the project's brand, and the process was super easy. Thank you for an amazing collaboration. I hope we have the chance to work together again in the future."
Nils Jansons, Professional rollerblader at Roces:
"Janis loves the challenge of showcasing culture in the most inspiring and creative ways. He’s seeking to find the essence of a subject through aesthetic and unique details. I’m always satisfied with his work."

"Laiks Majai" team:
Our new "Laiks Majai" logo and visual identity is at a high level, and the team is happy about the new look of our brand. Also, the created BrandBook, logo in various formats and visual elements are super easy to use. The work was done perfectly."
​​​Publications & Awards
•Working together with Latvian Olympic Committee for Olympic Games in Beijing, 2022
•Sharing Experience working with CERN, 2021
•First Latvian graphic designer to work with CERN, 2021
•Best corporate event idea for Accenture: Space Odyssey. w/ 3K MANAGEMENT, Lappa, 2016
•Best internal corporate event for Accenture: Space Odyssey, w/ 3K MANAGEMENT, Lappa, 2016
•Fold.lv "Monsterparks",. 2015
•Monsterparks, Grand Art in Print & Design category, Adwards 2015
•Playground festival, shortlist in illustration category, Adwards 2015
•Fortune telling logo for Guilty, diploma, Golden Hammer 2015
•Nils Jansons Pro skate, all over in Latvian news, 2014
•Popper Magazine, 2012
•A.L.N.I.S, Adwards 2012 shortlist